Lecture Malcolm Munro’s Lecture «Effective communication: How to make an influence tool out of every interview»

Having quit the position of the Chief-editor of national and sport news departments at Independent Television News, Malcolm Munro started his career in PR field. An extensive experience as a journalist helps Munro to elaborate PR-strategies for the British Government, the Central Bank of Sri-Lanka, McLaren F1 team, Honda, Yota, and for many others. At Strelka he will share his experience in teaching the first persons to contact press — an essential thing that influences the image of a company, and what the latter is scared of or simply doesn’t know how to handle this task.